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SpyFu organic search value |
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Publisher forecast that is a subsidiary of Search Forecast. They specializes in and possesses an adsense directory of two and a half million google adsense publishers. This project was intended to give consumers and idea on the organic value of the sites owned by the publisher.
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Business Challenge
Searchforecast got into a partnership with SpyFu and received an XML database of 4.5 million website with organic search value of each site.
The challenge was to integrate this database with our current list of 2.5 million websites, thereby making publisher forecast one of the top adsense publisher directory. The second requirement was to give the ability to a consumer to bid for a CPM campaign on the site.
QuicSolv Solution
At QuicSolv we took up the mammoth task to merging millions of records and also maintaining the entity relationship. A dedicated server started the process of merging the 2 databases and worked round the clock. Our support personnel kept a tab on the process so that it does not go out of memory and if the script stalls, it can be triggered again.
The AJAX based CPM tool, gave the much needed functionality to the site.
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