Retail Solution for Malls

Iot based intelligent solutions offering latest in the field of retail marketing adding value to the offerings of malls

Iot based Marketing Solution for the Retail World

A complete solution that will help add marketing edge to every mall as well as the retailers housed in them by providing a value added customer experience.

Have a more connected and aware mall environment which would help the customers a richer experience with context based information as well.

CHALLENGES

Anonymous Customer

Shoppers currently don’t have an identity when moving around in the mall. This makes it difficult for the Deals and Offers to be delivered for target campaigns. It also makes it difficult for the mall to implement a loyalty program.

No Navigation

Typically large malls make it difficult for customers to navigate around. Malls have to provide personnel and maps around the mall to help customers. It becomes difficult for the customers to find specific shops or search for items where certain items are available. Many face issues like finding the location of nearest wash rooms, escalators, drinking water etc.  Even finding the parking location is a pain.

Inaccurate ROI

Store owners as well as Mall owners look for higher footfalls. There is definite lack of quantified responses on the marketing campaigns conducted. It therefore makes it ROI calculation  difficult for the Marketing department of the malls.

QUIC MALL

Simple solution for commercial Malls to provide the retailers with not just real estate but also virtual market space with insights from this market space

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KEY FEATURES

Mobile Connect

Android and iOS applications for the customers to get connected and interact. This makes it easier for the malls to reach out to a large number of them and easily just by installing them. Once the customer has the app opened the customer gets hooked in to the system.

Customer Profiles

Every customer now has an identity when moving around the mall. The identity help provide value added services to individual as well as opens out more personalization opportunities.

Smart Navigation

Easily move around the mall using a Wayfinder tool which will help with directions to reach the shop.  Additional bane of mall goers is parking, get assisted on your parking location. 

Deals & Offers

Searchable list of deals and offers. Shops can put up the offers and deals of their choices which would get displayed under different categories. Every Shop page would display all the offers in the shop.

Loyalty Programs

Malls can easily implement loyalty programs using the mobile application help increase the footfalls.

KEY BENEFITS

Increased Footfalls

The better customer experience, better discounts and Loyalty program will drive more customers to be coming back, thereby there will be increase in footfall.

Value Added Sales

The system would help provide stores with valuable information in terms of the Store capture rate, Spot offers, Signages and conversion rates, as well relative indexes in terms comparisons with other similar stores. They can also provide target campaigns using shopping profiles of customers.

Better Customer Experience

The overall customer experience is enhanced by giving the best deals available under the roof and help your way to the shop of their interest using wayfinder navigation tool.

Business Insights

A realtime Marketing Dashboard provides business with various information like the footfall metrics, Loyalty metrics, Heatmaps of the footfall, flow of the footfalls, path analytics. These would also help find the effectiveness of marketing campaigns thereby get a better ROI.

Change the your Mall's Customer Experience

How does QUIC MALL solution work?

The QUIC MALL solution combines the power of software as well as hardware to provide a value added solution. It has a mobile application (iOS and Android) as a key component. Customer downloads the application from the respective stores and easily registers using the mobile number. Once registered the application provides the access to all the deals and offers from the central Service. There are gateways which are placed at different points with in the mall which help track the customer as he moves around the mall. The central web based application provides the management with a dashboard which provides key insights.