By far, digitization has been most advantageous for commercial business than any other field. The development of the eCommerce platform is an update that has made shopping an enjoyable experience for everyone. You don’t need to leave the house or visit a multitude of stores to find what you need anymore. With e-commerce, you can shop anywhere, anytime!
It began by turning brick-and-mortar businesses to e-commerce websites and now into e-commerce mobile apps. Did you know that due to the large growth of e-commerce mobile apps the app economy is expected to grow to $6.3 trillion in five years’ time? You are losing out on business if you still don’t have a mobile application. Building an eCommerce app is a new and profitable way of expanding your business.
An eCommerce business is a path to success for today’s generation of business owners. A lot of new start-ups are even preferring mobile apps over eCommerce websites. You can target customers from all over the world with the widespread reach of the internet. With the ability to “Shop on the go”, customers are bound to be more inclined to shop, thus boosting your business without even marketing.
Customers won’t have to leave their house or spend time standing in long lines for shopping. They’re free to make weekend plans because they don’t need to spend it on shopping anymore. Whatever is required is only a click away with the eCommerce app on their phones!
Before you start eCommerce application development for your business, it is better to plan it out. Decide what aspects you wish to include in the mobile app. Ensure that you thought about how your eCommerce business is going to work. Here are a few pointers to direct you in the right direction.
Choosing Technology – Choose the right technology for your app depending on what you require. Select the right CMS, database, framework, and the coding languages used for back-end and front-end development.
Fast Loading – This is an important point to remember, your mobile app must be speedy in serving customer’s requests. A slow-loading app will make you lose customers.
Push Notifications – Communicate with your customers, keep them informed on any discounts, sales, and promotions. Customer engagement is showing them that you care.
UI UX Design – User experience is the key to having a successful business. If the customers find the app design attractive and easily navigable they are more likely to return.
Simple Registration Process – This is basically an introduction to the working of your app. An efficient and easy registration process will retain customers.
Easy Checkout – Make the checkout process simple along with multiple payment options to ensure that the customer doesn’t abandon cart. Imagine a customer with a full cart finding out that you don’t have their preferred payment option, you just lost a customer!
Features are the lifeline of an eCommerce app. The kind of features you provide will decide the potential of the mobile app. The better features you add for the users the more likely is the possibility of your success. We can help you create an eCommerce application with features that will cover all aspects of the services you wish to provide customers.
Native app – A native app is built for use on a particular device, thus can provide better services to the respective platform.
Easy Onboarding – The ability to provide a quick login process for the app with hassle-free onboarding.
Edit Profile – Ensure that profile can be customized according to the user, ensure their comfort in using the app
Social Media Login – With this option, users can log in easily through their social media account.
Product Categories – Products should be listed under well-defined categories to facilitate easy search and navigation for customers.
Search Bar – Product navigation can be made simpler through a search bar that can be easily accessed while shopping.
Filter Option – This option can help optimize the search for required products based on certain parameters the user wishes to apply.
Multiple Payment Options – As mentioned before, with multiple payment modes like debit cards, net banking, etc., customers can pay with their preferred method.
Shopping Cart – Even in virtual shopping customers need a cart to add the products that they wish to buy.
Wishlist – Favorite products can be added to the wishlist so that customers can be notified of any price drops.
Notifications – Users can remain informed on the current status of their order and track it through notifications.
Coupons and Promo Codes – By applying these codes customers can buy their favorite products at a discounted rate.
Banners – Banners on the home page create an attractive look and feel to impress the shoppers and help them connect with the content.
Ad Section – A section ads to display new or updated products on the app.
Review & Ratings – Users can add their reviews and ratings on the products purchased, which can be referenced by future customers.
Multilingual Support – With users from different locations, it can be useful to have multiple language support for better communication.
Apart from the basic features provided on the mobile app for the user’s benefit, some additional features can also be included to enhance the user experience.
Seller App – Ecommerce apps are just as useful for sellers as for customers, which can be used to manage their sales.
Multi-vendor Inclusion – Sometimes an eCommerce platform can have multiple sellers. A Multi-vendor inclusion feature can be integrated into the application for this purpose.
Customized User Dashboard – Every user can personalize their own dashboard according to their taste with this feature.
Wallet Options – A popular feature which can be used by customers for payments, loyalty points, and discounts. Just add wallet integration to the mobile application.
Daily Deals – Customers can be informed regularly about the deals by showcasing them on the app everyday.
AI Integration – Integrating artificial intelligence into the app to provide an innovative and rich user experience.
Customer Service – To help customers with any issues related to the products or their delivery.
Store Pickup – This feature will allow the products to be picked up directly from the stores.
Credit Facility – This feature is available on various sites to assist the users with their purchases.
EMI Facility – This feature allows the customer’s payment to be divided and paid in installments.
The eCommerce app development business is booming due to the rapid growth in this platform. There are new and different trends arising making the eCommerce business even better day by day. The customer experience for shopping is about to get much better. So if you don’t yet have a mobile app for your business, it’s not yet too late to get started. We know a great mobile app development company for you!